CARELLI
WEB DESIGN / COMM. BY TWNTYTWO
Early 2025, Unframed Studio was brought in by Twntytwo to help design the visual identity and layout for Carelli’s new e-commerce platform; shaping a visual direction that reflects the brand’s bold character. From structure and flow to typography and tone, we have build a foundation that could grow with the brand.
The development was executed by Twntytwo on Shopify, turning the design into a fully functional e-commerce platform. It was a collaborative process that allowed each party to focus on what they do best, resulting in a site that feels both refined and full of character.
@ 2025 UNFRAMED.
ALL RIGHTS RESERVED.